New website for Semiste

Liberate le Aragoste curated the new Semiste website, a company that specializes in reflexology research and training. Something special occurs on every page of the Semiste website: a faux alert on the “Method” page, a cinemagraph in the “Us” section, a stop-motion video on the contact page, a series of stains that obscure the screen, which can be deleted with a touch of the mouse in “Regulations.” In other words, we broke the rules of navigation in order to involve Semiste’s target, which is notoriously made up of people in search of deeper meanings that lie below the surface of things. The beauty is more than skin-deep.

 

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Client: Semiste